Privacy policy

Data Controller:
MaClò
Via Piacenza 6
20135, Milan (MI)
VAT ID: 07344990960

Welcome to the website www.maclo.it (hereinafter, the "Site"). For Maclò S.p.A. (hereinafter, "Maclò"), your privacy and the security of your personal data are of great importance. Therefore, we collect and manage your personal data with the utmost care and adopt specific measures to keep them secure.

Below you will find the main information about the processing of your personal data in relation to your browsing of the Site and the use of the services offered. For detailed information on how your personal data is processed, we invite you to carefully read this document (Privacy Policy). Please also read the Cookie Policy and the Terms of Use of the Site, which contain detailed information regarding the use of cookies and similar technologies on the Site and the terms related to our services. Some services may be subject to specific legal terms, and in such cases, we will provide you with all the necessary information on a case-by-case basis.

This Privacy Policy exclusively relates to the Site and does not apply to any third-party websites linked within the pages of the Site.

1. What data we process: With reference to the processing purposes indicated in the following section 2, Maclò processes various types of personal data concerning you, including:

  • Your identification data (such as name and surname).
  • Your contact data (such as email address and phone number).
  • Shipping and billing address.
  • Payment-related data (such as payment method, cardholder, card number).
  • Data related to your access to the Site ("My Account") and the services reserved for registered users.
  • Your geographic location (used with your consent for specific services).
  • Data related to your preferences and interests.
  • Your name, surname, and postal address when a Site user communicates this information to us for the delivery of purchased products.
  • Browsing data when you visit the Site (e.g., through cookies and similar tools). For more information on the technologies used, please refer to our Cookie Policy.

2. Why your data is processed and on what legal basis: 2.1 Purposes related to online product sales:

Maclò, as the data controller, processes your personal data for online product sales and related activities, including:

  • The conclusion and execution of the purchase contract for one or more Maclò products on the Site, including payment, product shipment, handling of the right of withdrawal, returns, and legal warranty management.
  • Customer support.
  • Compliance with legal obligations related to sales activities, such as invoice issuance.
  • Site registration ("My Account") and provision of services reserved for registered users.
  • Prevention and repression of fraud and abusive behavior.

2.2 Purposes related to the provision of other requested services:

Maclò processes the personal data you provide when using such Site services. The processing is based on a contractual obligation or pre-contractual measures requested by you.

2.3 Marketing Purposes:

With your optional consent, Maclò uses your personal data for marketing purposes. This includes sending promotions, commercial communications, or advertising related to Maclò products, services, and events. Marketing activities may also include market research, satisfaction surveys, and statistical analysis.

Additionally, with your optional consent, Maclò uses data collected in its stores and online, across this or other websites, or through Maclò's social media accounts to gather information about your preferences, habits, lifestyle, and detailed purchase history. This data is used to create group and/or individual profiles ("profiling") for personalized communications and market research.

3. Who will process your data: Your personal data may be accessed by Maclò's staff (employees and collaborators) and selected third-party subjects (suppliers and/or business partners) that provide adequate guarantees for compliance with personal data processing regulations.

Your personal data may also be disclosed to third parties in the following cases:

(i) When required by applicable laws and regulations, to legitimate recipients such as authorities and public entities processing your data for institutional purposes. (ii) In the event of extraordinary operations (e.g., mergers, acquisitions, business transfers). (iii) With your express consent, to external companies for autonomous marketing purposes.

4. How long your data is stored: Data is stored for a limited period, strictly related to the purposes for which it was collected and in compliance with applicable laws and regulations. After the established retention period, your personal data will be deleted or made anonymous, unless Maclò is required to retain the data for additional legal obligations or to exercise or defend a legal right.

5. What are your rights: You have various rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, revoke consent, delete data, restrict processing, and request data portability. You can also oppose the processing of your data for legitimate reasons.

6. Changes to the Privacy Policy: The characteristics, functions, and services offered by the Site may change over time. As a result, this Privacy Policy may be subject to changes and updates. You are encouraged to periodically review its contents. Significant changes to the Privacy Policy will be duly communicated.

7. Data Security: Maclò implements specific technical and organizational security measures to safeguard the confidentiality of users' personal data and to prevent their unauthorized or fraudulent use.

You are encouraged to take appropriate precautions when using the Site, such as keeping your login credentials strictly confidential or changing them periodically.

8. Contacts of data controllers and data protection officers:

  • Data Controller: Maclò S.p.A., Via Via Piacenza, 6, 20135 Milan MI Italy, email: info@maclo.it
  • Data Protection Officer for Maclò S.p.A. can be contacted at: info@maclo.it

For any clarification, questions, or privacy-related issues or to exercise your rights under the GDPR (see point 5), you can contact us at the above-mentioned addresses.

Please note that this is a summary translation of the Privacy Policy, and for the most accurate and up-to-date information, it's recommended to refer to the original document on the Maclò website.